Services · purr.cz
Technical SEO
Technical SEO, structured data, and Core Web Vitals — so search engines can understand your site and customers can find it.
- Technical SEO audit
- Structured data (JSON-LD)
- Core Web Vitals & speed
- Search Console setup
Technical, not editorial
Our focus is building sites search engines can understand: load time, indexability, structured data, clean page architecture. For large-scale content marketing we’d point you to a specialist — that’s a different craft, and saying so is more useful than pretending otherwise.
What we check and fix
- Core Web Vitals and load time — the measurable foundation, and a confirmed ranking factor.
- Indexing — what search engines see, what they skip, and why.
- Structured data — JSON-LD for the organization, services, FAQ and breadcrumbs, so content is classified correctly.
- Multilingual setup — hreflang and canonicals, the single most common source of errors on international sites.
- Relaunch support — planning redirects and structure so visibility survives the move.
Included in every project
Technical SEO isn’t a line item we add on: every site is handed over with structured data, a sitemap, correct meta tags, and Search Console configured.
When it makes sense
- The site is slow or indexed poorly
- You're invisible for the terms that matter
- A relaunch is coming and rankings need to survive it
How we work together
- 01
Audit
Technical review with a list sorted by impact, not by ease.
- 02
Prioritization
Highest-impact items first, with the effort and the expected gain.
- 03
Implementation
We fix it ourselves or work alongside your team.
- 04
Measurement
Search Console, Core Web Vitals, visibility over time.
- 05
Re-check
A second pass after recrawl, to confirm the fixes took.
What you get
- Technical audit with a prioritized list
- Structured data (JSON-LD)
- Core Web Vitals optimization
- Search Console set up and verified
- Documentation of every change
FAQ
What does a technical SEO audit cover?
Speed and Core Web Vitals, indexing, structured data, meta tags, internal linking, and the mobile experience. You get a list sorted by impact — and we can fix it straight away.
Do you write content too?
Our focus is the technical side: building the site so search engines understand it. We'll help with structure and page architecture; for high-volume copywriting we'd point you to a specialist.
How do you handle multilingual sites?
hreflang and canonicals, which are the most common source of errors on international sites. Every locale gets its own canonical, reciprocal alternates, and an x-default that points at a page that actually exists.
How quickly do results show?
Technical fixes often land within weeks once pages are recrawled. Durable visibility takes longer and depends on content and competition too — we'll say that upfront, not afterwards.